Logo Lawyers

3. ONLY WORK WITH THE BEST

Graphic designers are probably underappreciated. Inexpensive applications like Photoshop Elements have contributed people to call themselves designers as Instagram led everybody to think they are a photographer, and WordPress led everyone to believe they're a web designer.

Welcome to the artsy, nerdy, and not completely lawyerly universe of law company logos.

Yes, even the world's longest list of last names can be made appealing -- and even thrilling -- once you've got an exquisite graphic designer on your side. Branding may make all of the difference for a legal practice trying hard to compete in an ever-crowded market. But there is some science to the particular craft, and we're likely to share a few guidelines for getting now.

2. DON'T BE A DAD

Pithy (seven words maximum, If You're Able to help it)

YOUR LAW FIRM'S LOGO SHOULD MATCH ITS WEBSITE DESIGN

At Black Fin, we've assembled a team of experts from every area of lawyer web marketing. Together, we've created a number of the best law firm websites on the internet, and we continue to manage them to this day.

OUR 50 FAVORITE LAW FIRM LOGOS

When we had picked a fourth suggestion, it'd definitely be to examine what everyone else is doing. Do not be a copycat, of course, but do look for inspiration.